“Kellogg to Stop Buying Deforested Palm Oil Amid Pressure”

kelloggsunderpressure

http://www.bloomberg.com/news/2014-02-14/kellogg-to-stop-using-deforested-palm-oil-by-2016-amid-pressure.html

Kellogg Co. (K) has agreed to buy palm oil only from suppliers who can prove they don’t damage rain forests, the strongest move yet by a public food manufacturer to stop the practice, according an environmental group that pressured the maker of Corn Flakes and Rice Krispies.

Starting in 2016, palm oil — a vegetable oil used to cook Pop-Tarts to Pringles — will be sourced through supply chains that are deemed “environmentally appropriate,” states a new policy posted on the Battle Creek, Michigan-based company’s website. Suppliers must trace the oil to plantations that are independently verified as legally compliant, Kellogg’s Chief Sustainability Officer Diane Holdorf said in an e-mail.

lightbulblogo

Environmental pressure groups…. they’re Grrreat!!

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About isabellew9873

My name is Isabelle Whitehead. I was a member of the Bolton School group on the Operation Wallacea 2015 expedition to Peru.

Trackbacks / Pingbacks

  1. Wow! Kellogg Responds to You/us! | Sunset Daily - February 18, 2014

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